Social Media Manager

Marketing · Vancouver, British Columbia
Department Marketing
Employment Type Full-Time
Minimum Experience Entry-level

Do you have a burning passion for electronic music? Are you motivated by fast-paced environments? Are you experienced running social media pages? This could be the opportunity you’ve been looking for!


Role...

Monstercat is looking for a passionate and creative Social Media Manager to create compelling digital campaigns and activations that speak to our fans and accelerate Monstercat's social media presence into new markets worldwide.


Reporting to the Head of Digital Marketing, you will be responsible for executing social content and marketing strategies that support Monstercat's brand and music priorities. The ideal candidate thrives in a fast-paced, collaborative environment and can effectively communicate new ideas, channels, and campaigns cross-functionally.


This is a dynamic and exciting role expected to evolve with the ever-changing digital landscape, and as the company grows. 


What You'll Do…


Content Strategy

  • Manage Monstercat’s social content strategy and execution, including planning, briefing, asset delivery, and content calendar development and management, across all owned platforms.
  • Develop cohesion between Monstercat's properties on Instagram, Facebook, Twitter, Snapchat, YouTube, TikTok, Reddit and Discord, and advise on each channel's best practices. 
  • Work together with the Design team and Content Producer to ideate video and image creatives supporting Monstercat artists/releases.
  • Partner with influencers congruent with the electronic music + gaming space to develop creative marketing initiatives.
  • Arrange channel takeovers, AMAs, and other artist-first activations across Monstercat socials.
  • Write and edit copy for social and community channels. 


Audience Acquisition / CRM

  • Proactively monitor, listen and respond to fans, acting as our voice and engaging them in conversation via social channels.
  • Provide support to inquiries that come through comments, private messages, and communities. Script and monitor automated messages and bots to assist with customer needs.
  • Partner with the Apparel and Marketing team to optimize digital shopping experience through on-platform Shop features.
  • Initiate audience-building activations like contests, giveaways, and UGC campaigns supporting Monstercat and its artist roster.


Competitor / Industry Research

  • Monitor trends in social media tools, applications, channels, design and strategy, and educate the Marketing team on creative opportunities.
  • Recommend new and novel platforms for Monstercat to develop a presence within.


Ideal Candidate Experience: 

  • A passion for electronic music 
  • 1-3 years of experience managing social media (business) accounts.
  • Experience in the music (particularly Electronic) and/or gaming industry is preferred
  • Experience using traditional CRM tools (Hootsuite, Sprout Social, or similar) 
  • Strong written communication skills are imperative; you are a master storyteller who knows how to cater their voice to diverse audiences
  • Excellent organizational skills and the ability to manage multiple social messaging projects simultaneously
  • An enthusiastic team player with a proactive attitude
  • Familiarity with photo/video editing software a plus


Why join Monstercat? We offer the opportunity to…

  • Work with smart, driven, and passionate people in a fun and collaborative environment
  • Work at the forefront of music innovation
  • Be creative & strategic
  • Be rewarded with more opportunity and bi-annual company performance bonuses
  • Work a flexible work week currently from home but when public safety regulations allow it… at our creative Railtown Vancouver office with freshly ground coffee, a fully stocked kitchen, and regular company events
  • Utilize a comprehensive health and dental benefits package


About Us…

Monstercat is Canada’s largest independent electronic music label. From the heart of downtown Vancouver, we’ve mastered the art of innovation to award-winning levels. We connect an unparalleled roster of chart-topping artists with fans worldwide, all the while partnering music with distribution players and partnerships that maximize impact. Powered by a collection of creative music lovers and tech aficionados, we’ve successfully forged into the realms of events, apparel, and gaming with signature style.

 

How to Apply…

On our website, click “Apply for this Job”. To be considered for this role, please include:

  • Your resume
  • A personalized cover letter that highlights clearly and succinctly how your skills and experience match the specific requirements of this role 
  • A portfolio of previous work or any other demonstration of creativity and immersion within the social media landscape

Thank You

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  • Location
    Vancouver, British Columbia
  • Department
    Marketing
  • Employment Type
    Full-Time
  • Minimum Experience
    Entry-level